Strategic Communications & PR for Fintech CEO

Scope of Work: PR activities for top-level executive: conducting interviews and facilitating press publications. Communication strategy for the CEO's LinkedIn profile: researching topics, content creation, editing, and media distribution.

Client
The Custom Software Development Company, leveraging their extensive industry experience and vast clientele, which included renowned companies from the insurance, banking, financial services, energy, automotive, and manufacturing sectors. / Name not disclosed for confidentiality purposes.

Year
2021

Industry
Custom Software Development, Technology, Software Solutions

Communication Channels
LinkedIn and various media outlets, with a focus on publications in both Polish and English languages.

In this case study, I present collaboration with a CEO of well-established Custom Software Development Company, boasting over 20 years of experience. Throughout our partnership, we have successfully provided PR services for high-level management, including interviews and press publications.

Additionally, formulated a comprehensive communication strategy for the CEO's LinkedIn profile, which involved in-depth research, content creation, editing, and media outreach. The communication channels utilized in this project encompassed both Polish and English languages.

Summary

I executed a range of strategic initiatives, including communication strategy, PR efforts, corporate events, and business development activities for the CEO. My successful execution of interviews, press publications, and the formulation of a comprehensive LinkedIn communication strategy contributed to enhancing the company's CEO reputation and reach.

Through targeted communication channels in both Polish and English languages, I effectively engaged a broader audience and achieved our communication goals.

Contact Me

For more details about the full scope of work, including target audience definition and communication channel selection, please feel free to contact me directly.

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